We all know that Kevin Durant has dropped out of the summer league USA games the reason is he has to deal with these two very complicated endorsement deals. Under Armour has reportedly offered Durant $285 Million Dollars if he signs with the Under Armour brand if he doesn’t sign with Under Armour - Nike which is his current endorsement deal has the right to match under Armours deal. Here is a statement via ESPN explaining these two endorsement deals.
“The deal includes Under Armour stock and other incentives, such a community center built in his mother’s name, whose exact worth will not be known for some time.”
“Nike, which saw its signature business related to the Oklahoma City Thunder forward grow to roughly $175 million at retail this past season, will now have the right to match, which is a condition of Durant’s current contract with the brand. Durant can still choose Nike if they don’t match, but can’t legally choose Under Armour if they do.”
“If his relationship with Nike ends, it will be interesting to see how it liquidates Durant’s latest shoe, the KD7. Colorways are planned and have been sold through to retailers through the end of the year, and sources say Nike has the contractual right to liquidate its current line.”
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